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dStudio, a UK Photographic & Fine Art Print Studio

How we produced 2500 fine art prints for a Kickstarter campaign

The Kickstarter

In the spring of 2000, just as COVID-19 lockdowns started here in the UK, we worked with 3D Total Publishing on their latest crowd funded book release. As part of their funding efforts on Kickstarter, they offered rewards of fine art giclee prints for higher pledges.

Guweiz: The Art of Gu Zheng Wei
Guweiz: The Art of Gu Zheng Wei


Once funding for the book had been completed, 3D Total required over 2500 A4 fine art prints, split across 4 different images. After testing two different paper options, it was decided the prints were to be printed on one of our most popular papers; Canson Infinity Rag Photographique 310gsm. It was chosen for its smooth surface, clarity and sharpness, the paper was a perfect match for the artwork.


The Print Run

The print run at the time was managed across our four Epson wide format printers, we have bespoke colour profiles created for every printer in our studio, we have the flexibility to print large runs like this across multiple printers to help spread the load and to insure quick turnaround times. On its own, a run like this can be printed within a couple of days, in amongst other orders, a week is enough time to create the actual prints.



After the print team and their Epson printers finished their role, the prints were handed over to the finishing and dispatch team. Each print was individually handtrimmed, quality checked and inspected for any imperfections, any prints that were deemed to be not up to our high standards were discarded and reprinted and replaced within the batch.


Packaging

Knowing the order was to be shipped to Asia for distribution along with the accompanying book, we knew the prints had to be packed to survive the long journey and to insure they arrived in perfect condition.

Each print was protected with a sheet of acid free tissue paper and together with 19 more prints and their tissue paper, they were placed between two oversized and rigid boards to create a sandwich of 20 prints.

Creating packs — or sandwiches — of prints like this makes it easy to pack any number of prints in larger boxes, ready for dispatch with one of our trusted courier partners.

Fine Art Print Packaging


3D Total Publishing

You can find out more about 3D Total and their library of books on their website; 3dtotalpublishing.com, you can also follow them on Instagram.